FEBRUARY 3 - 5, 2020
THE WESTIN GRAND FRANKFURT
Director, Commercial Airplanes Market Forecasting
Wendy Sowers leads Boeing Commercial Airplanes’ (BCA) analysis of airline industry market dynamics. In her current role, she directs the development of Boeing's annual Commercial Market Outlook – a 20-year global forecast for air traffic and airplane demand – and the bi-annual World Air Cargo Forecast. She also supports near and mid-term market analysis for BCA business and strategic planning. Prior to her current position, Wendy served in a range of functions at BCA including product marketing, competitor analysis and supply chain management. Before joining Boeing, Wendy held positions in finance and human resources at M&M/Mars, and also spent several years in the financial services industry.